Clifford BlodgettDirector of Demand Generation & Digital Marketing - 2/3 - Creative Edge

When It Comes to Dinner Seminars, Location is Everything

Always follow best practices. You hear this all the time, but the thing is, when you do, you find success. When it comes to dinner seminars, we’ve learned a thing or two, including location is EVERYthing. Through our agents who have utilized best practices for dinner seminars, we’ve found commonalities between the separately held events… Read More


3 Things to Do When You Aren’t Seeing Results

Do you know the difference between advertising and direct marketing? Many people use those terms interchangeably, but they actually mean two different and distinct things. Knowing the distinction and understanding how to use them can help you grow your business and expand your client base. According to Principles of Marketing by John F. Tanner, Jr…. Read More


3 Steps to Build Your Business on LinkedIn

For business development, networking has become increasingly important. Unlike in the past, networking can be done entirely online. 60 percent of buyers now use social media to look up firms before they buy a product. Due to this, it is increasingly important to have a solid social media presence and strategy in place in order… Read More


2017 Digital Marketing Trends for Financial Services

Marketing your business is a continuous process. A few years ago, a mailed letter and invitation to a presentation along with a no-obligation lunch was a great way to reach prospects. Today, your clients probably pay more attention to email than paper mail. You need to find ways to reach them where they live—online—without ending… Read More


4 Tips to Create A Powerful Facebook Video Ad

With the new algorithm for Facebook’s news feed, video content has risen as the latest way to reach out to consumers. Facebook now prioritizes videos instead of typical advertisements, so video ads are a more effective way to reach out to your audience. In addition, they help to build brand awareness and allow you to… Read More


5 Steps to Maximize Your LinkedIn

Once your LinkedIn profile has been developed, it is time to make it work for you. With the right LinkedIn strategy, companies can reach out to potential clients, generate leads and garner new website traffic. For this to happen, the LinkedIn profile must engage consumers and incite interest in your company. The best networkers make… Read More


4 Techniques to Higher Google Rankings

You’re not the only insurance or financial advisor in your area, and a large part of your business comes from getting out there and promoting yourself. One of the best ways to do this is through digital marketing. You may already know that your website is like your billboard on the internet. But like a… Read More


4 Ways to Maximize Your Facebook Ad’s Performance

Facebook continues to have an outsized presence in online advertising. As the social media site has advanced over the years, new advertising options have developed. Financial advisors and companies can now use Facebook video ads to reach out to consumers, increase their conversion rates and drive traffic to their website. With the right approach, video… Read More

Related terms: Facebook



Can’t Find Your Business on Google? We Can Help.

Consumers are increasingly turning to the Internet to find information on local businesses just like yours. If your online assets aren’t claimed, there’s a good chance they can’t find you. Not ideal, right? With CreativeOne’s SEO Local Spark, we’ll ensure you show up when consumers are searching for you and your services online. First, we’ll… Read More


Social Media Elite Package Enhanced, Prices Lowered

Your online presence is far more than just having a website. Today’s fast-paced, ultra-connected business world requires a comprehensive Internet marketing plan that incorporates multiple essential elements. Enter the new and improved CreativeOne Social Media Elite program, with three packages to choose from. We’ve tweaked the offerings and lowered the prices on all options, so… Read More