Marketing Archives - Creative Edge

What Is “Content Marketing?”

So, what is content marketing exactly? Content marketing is, defined by the Content Marketing Institute: Con•tent Mar•ke•ting noun a strategic marketing approach on creating and distributing valuable, relevant and consistent content to attract and retain a clearly defined audience.1   This means that you are creating content—guides, blogs, infographics—that is thought-provoking and targeting towards a… Read More


Appear on Your Local News Station or in a National Consumer Magazine—GUARANTEED

Large-Scale Media Exposure • 110% Guaranteed Placement • Be the Expert Want to be featured as a financial expert in your local market, or nationwide? With Instant Authority, you get guaranteed placement of publicity through various digital, television or print media outlets. Tune in to our webinar featuring Amazon best-selling author and media expert Jeremiah… Read More


Why Should You Have a Business Coach?

Are you ready for strategies to increase revenue in less time? Interested in learning new strategies for massive business growth and streamlined practice management? With CreativeOne’s Power Business Coaching program, you will gain knowledge on proven tactics to increase your high-quality lead pipeline, earn more money, and have more time to pursue your personal goals…. Read More


$15 Million Advisor Shares Marketing Strategy

Stephen Stricklin had an idea: engage people and make their retirement simpler. At Wise Wealth, LLC, Stephen Stricklin had an opportunity. People were coming to his seminars, but they weren’t fully appreciating his depth of knowledge or following through with appointments to start their retirement strategy planning. Enter Simplify Your Retirement. We’ll let Stephen explain:  … Read More

Related terms: Marketing



4 Tips About Social Media Marketing You Need to Know

September 8 2017

by Alexis Daley - Content Strategist

Having active and best-practiced social media marketing and content strategy can be just as important as your updated lead-generation campaigns. Your website and social media accounts are the face of your company to an incoming prospect or your current clientele. They are your first impression for many people researching local financial advisors. And while it… Read More


4 Steps to a Successful First Appointment Following a Workshop

If you don’t already know or haven’t taken advantage of it, CreativeOne offers Digital Facebook Seminars that get you in front of your clients and prospects to present on various topics. This not only introduces you to potential clients in your area, but also exploits your knowledge and authority in your industry. However, getting people… Read More


Life Insurance Can Change Lives—Ask Sarah W.

Life comes at you fast. September is Life Insurance Awareness Month, so in honor of what you do for your clients, we’ve put together a true story to share. If you want, you can show it to your clients this September. Meet Sarah W. In May 2014, Sarah W.’s world changed forever with the sudden,… Read More


5 Ways to Create & Curate Successful Content on Twitter

Twitter recently celebrated its 10th birthday as a social media website. Over the years, Twitter has been an innovator in connecting business and customers. From allowing immediate customer feedback to growing a business, Twitter is a key tool for financial advisers today. Through the right techniques, business owners can expand their geographic reach, find new… Read More


Focus on Reaching Small Business Owners with Executive Appointments

Rather than hiring another employee to enhance business-to-business growth, outsource your efforts to the experts. CreativeOne has a new option for busy producers: Executive Appointments. The program employs a service that sets appointments for you with pre-qualified small business owners. The mature, experienced callers with Executive Appointments tell your firm’s story and schedule meetings with… Read More


ChangePath VP of Business Development Named 30 Under 30 by ThinkAdvisor

Martin Pfannenstiel, ChangePath’s vice president of business development, has been named one of ThinkAdvisor’s Life Health 30 Under 30. According to the magazine, “these millenials have made a mark, fast, despite having to put up with waiting in more lines, for longer, than about two-thirds of their peers.” Read the article to learn more about Martin… Read More