Social Media Archives - Creative Edge

What the Leading Digital Marketing Organization Learned in the Newest Rollout

Last week, digital marketing circles were buzzing about Google’s latest broad core algorithm update. Google has suggested this update has nothing to do with the quality of content, and instead focuses on improving the quality of their Search Engine Result Pages (SERP). The rollout began a couple weeks ago when webmasters started to notice changes… Read More


Get 30 Guaranteed Registrants for Your Next Seminar for $999

Seminar marketing is an excellent opportunity to display your knowledge and thought leadership to a group. They also work well as a way prospect for new clients and generate business. When coupled with a targeted, paid-advertisement strategy, seminars also create an opportunity where you are able to speak to a pre-qualified audience with the desire… Read More


How to Create A LinkedIn Account

February 15 2018

by Alexis Davis - Content Strategist

LinkedIn is mainly used for establishing a professional network and managing your business’ authority in the field—think of it as an online resume. While Facebook is mainly used for business-to-consumer information (i.e. advertisements, consumer articles, events), LinkedIn can be used for business-to-business information. It can highlight your successes as a company, establish authority in your… Read More


SEO Local Spark: Half Off

People are searching for you online. Can they find you? Gone are the days of looking up a business’ phone number in the yellow pages. Now we are much more sophisticated and we just Google everything.  Have you ever googled your company name or your name? Can you find yourself? Chances are if you are… Read More


How to Create Your Own Facebook Profile

Facebook is one of the most-utilized social media platforms that consumers use for research, review and engaging with a brand. This is a great place to make your voice and your message about your company know. Not to mention establish your branding and solidify your digital presence. Create your personal Facebook profile in these easy… Read More


Picture Perfect: Sizing Images on Social Media [INFOGRAPHIC]

Making your social media platforms active and engaging can seem a little tedious when it comes to your overall content marketing strategy. When you’re wanting to improve your social media presence and create more engagement, the easiest place to start is to begin posting more visual content. This can be in the form of shared… Read More


When and How Often You Should Be Posting on Social Media [INFOGRAPHIC]

December 15 2017

by Alexis Davis - Content Strategist

When you are trying to increase your engagement and following on social media, you may be thinking the more you post, the more followers you are likely to gain from your posting. While it is good to be active when it comes to social media marketing, posting too often or even not enough can hurt… Read More


What Is “Content Marketing?”

So, what is content marketing exactly? Content marketing is, defined by the Content Marketing Institute: Con•tent Mar•ke•ting noun a strategic marketing approach on creating and distributing valuable, relevant and consistent content to attract and retain a clearly defined audience.1   This means that you are creating content—guides, blogs, infographics—that is thought-provoking and targeting towards a… Read More


4 Tips About Social Media Marketing You Need to Know

September 8 2017

by Alexis Davis - Content Strategist

Having active and best-practiced social media marketing and content strategy can be just as important as your updated lead-generation campaigns. Your website and social media accounts are the face of your company to an incoming prospect or your current clientele. They are your first impression for many people researching local financial advisors. And while it… Read More


4 Steps to Personalize Your Business’ Image on Twitter

On Twitter, companies can work on building their brand and creating a new image for their company. They can handle public relations nightmares or build current promotions. Through Twitter, companies can drive traffic to their website or blog. At the same time, businesses can engage directly with their customers, find new clients and take part… Read More