Ben Abendroth - Annuity Sales Consultant - Creative Marketing, Author at Creative Edge

Easier for you. Better for your clients.

Drink our coffee. You need a new mattress. Wear what everybody else is. Buy these tickets – at a new low price! Many industries and companies still employ aggressive sales tactics aimed at pushing products instead of fulfilling a customer’s need. This method even plagues the retirement planning industry because many of us are taught… Read More

A New Take on the Split Annuity Concept

A new take on the split annuity concept

You’ve heard it time and again from clients. You’ve read about it in dozens of articles and publications. There’s even statistical evidence to support it. All in all, you’re bombarded with the fact that clients today are concerned with income – particularly the possibility of outliving the one they’ve planned for in retirement. Meanwhile, you’re… Read More