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Hop on the sales carousel


by Kacy Seitz Senior Marketing Manager

The sales cycle by definition is a systematic approach to selling a product or service. But when you think about how that may apply in your business, just how “systematic” is it? Are you trying your hand at this marketing technique, this seminar presentation or that referral strategy – only to find yourself bogged down in working to make it all come together flawlessly? Maybe it’s time for you to consider making a change and altering your approach.


Ideally, implementing a proven system for streamlining the sales process and reaping the benefits as it regenerates itself all over again would be like riding a merry-go-round. You could simply start the cyclical process at any time, and you would move forward smoothly from one step to the next. Before you know it, you’d be back to where you started and along for the ride as long as you wanted it to last. It may sound too good to be true, but with the appropriate systems, procedures and proven sales strategies in place, you can make it happen.

WHAT IT LOOKS LIKE

Last year, you may have read about Mike Steranka’s Coaching Program, or heard about it through some of your colleagues who enrolled. After spending time refining and maximizing the value of this offering, Mike developed his Complete Sales System for producers of all levels. This turnkey program provides agents and advisors with the knowledge, know-how and materials needed to streamline the sales cycle while generating more qualified leads and closing more business with less effort. The program is comprised of five systems that work seamlessly to help you systematize your workflow and double your production in just one year’s time.

Mike Steranka is a storied life and annuity producer, averaging more than $35 million in annual annuity production each year since 2006*. He’s also co-written “The E-Myth Financial Advisor” with Michael Gerber, a book that helps advisors focus on running their businesses rather than being their businesses for better results. With the Complete Sales System, Mike takes this concept one step further by walking you step-by-step through just how to implement the five systems in the program for maximum efficiency and effectiveness. Because he’s been in the field perfecting these methods for more than 20 years, he’s well versed at advising producers on the rise about how to use what works and grow their businesses exponentially.

The Complete Sales System was created to provide you with marketing and management techniques to handle everything from delegating duties and effortlessly managing staff to identifying prospects eager to book appointments and turning new clients into clients for life. You will likely see dramatic increases in client retention and referrals while spending less time, energy and resources making sales come to fruition. Best of all, introduction to the program is offered through Creative Marketing at no cost to you.

HOW IT WORKS

If you’re thinking you’ve heard it all before, take a look at just exactly how the system works.

1)    The Ultimate Referral Guide provides the ins and outs for creating highly successful referral campaigns. This includes getting clients to refer prospects personally, in addition to holding client appreciation events that result in strong turnout and better prospect potential than what you may be currently receiving. This system is packaged with strategies, approaches and marketing samples you can customize to your firm and implement immediately.

 

2)    The Retire Now Income Planning Software, at the heart of the Complete Sales System, is an exclusive and propriety modeling software that lets you produce customized retirement-income scenarios for presentation in sales meetings with prospective clients. You can even revise these illustrative scenarios in the blink of an eye … while the client watches with interest! This needs-based planning software allows you to quickly prepare multiple scenarios in alignment with the initial prospect presentation, helping you increase closing rates dramatically. Most importantly, these scenarios align with the concepts of annuity, insurance and investment vehicles – not products.

 

3)    The Retire Now Seminar includes a complete preview-seminar package as a well as an incentive package. These presentations are designed to educate attendees and tap into their needs, wants, fears and goals. If you thought seminars were a thing of the past, this part of the Complete Sales System will have you rethinking what they can do for your business.

 

4)    The Retire Now Direct Mail System allows you to integrate a proven direct mail program that’s personalized for your firm’s branding to expand your reach and target prospects more effectively. From the packaging and list selection to the printing and mailing, this plug-and-play approach lets you “set it and forget it.”

 

5)    The Binder Delivery Kit is a complete thank-you and gift package that regenerates the sales cycle by generating more referrals and increasing loyalty among existing clients. At this point, the “sales merry-go-round” continues to travel back around the sales process effortlessly and immediately, without you having to initiate it.

Sometimes, simplicity leads to success. With this Complete Sales System, you will reap the rewards many times over from the investment you make upfront. Get on the path to multi-million dollar success combined with more free time you need to be on top of your game at every appointment. To reserve your spot at our next training session June 28-29, call your Sales Consultant.

Mike is an agent that’s done the deeds, put in the hard work. He’s made the commitment, and he’s the kind of guy you want to listen to. It’s an agent instructing other agents in the profession and it works extremely well.” – Steve K.


FOR AGENT USE ONLY. NOT FOR USE WITH THE GENERAL PUBLIC. 12298 - 2012/5/7

*Source: Creative Marketing and RPS

This program is an exclusive offer through Creative Marketing to a third party vendor and is not available to insurance agents who are not contracted with Creative Marketing. Creative Marketing is not responsible for the results of the program or any liability stemming from the use of it.