April 2015 - Creative Edge

A.M. Best upgrades Athene’s rating to A-


A.M. Best upgraded the financial strength rating of Athene’s operating companies to “A-” (Excellent) from “B++” (Good) and the issuer credit ratings (ICR) to “a-” from “bbb+”.  Athene’s outlook is stable. The “A-” financial strength rating is given to companies that have an excellent ability to meet their ongoing financial commitments. The rating agency specifically cited… Read More

Making You Comfortable Closing the Uncomfortable Sale

If you’re not delivering 8.5 out of 10 applications, this Power 10 is for you. Join Creative’s Senior Vice President who’s closed multi-million-dollar client policies over and over again. Learn a natural delivery method to leverage the carrier offer, and overcome fear to deliver an emended offer to position you for a second sale.  … Read More

FIAs: Fact or Fiction

Fact or Fiction? The Truth about FIAs As we forge full speed ahead in 2015, clients continue to look for workable strategies to bridge their retirement gaps and protect their financial futures. With the simplicity of self-education using the Internet, newspapers, magazines and word-of-mouth suggestions from friends and colleagues, clients may think they know the… Read More

Hiring in 9 Easy Steps


It’s no secret finding staff members to fit your exact needs can be difficult, but when your business is booming and you need to hire someone, it’s a task you have to face. The question is: Where do you start? Hiring the wrong person can cost you time, money and hurt your business, so it’s… Read More

Gain Brand Awareness with Golf Marketing

Thirsty for awareness among new, qualified and more-affluent leads? Hole in One may be just the answer you’re looking for. With this innovative marketing program, you pay only a low premium while offering prospects exciting monetary hole-in-one prizes, luxurious vacations and various other prizes. It’s a simple idea that’s easy to execute. Contact your local… Read More

Annexus Webinar: Practice Building through Beneficiary Designations

Register now for the next Webinar Next Generation Tools: Practice Building through Beneficiary Designations Presented by: The Annexus Research Institute Date: April 21, 2015 Time: 3 – 4 p.m. (EDT); 2 – 3 p.m. (CDT); 12 – 1 p.m. (PDT)   Join Us and Learn: 80% of all beneficiary designations are used incorrectly, which ones are… Read More